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Reviving a legacy sales kickoff in Puerto Rico.
After years of scaled-down gatherings, a global leader in high-performance roofing solutions wanted to reignite its sales kickoff event. Partnering with GoGather, the company brought more than 300 sales representatives and leaders to Puerto Rico for a week of motivation and celebration.

GoGather hosts events internationally, from large-scale conferences to luxury incentive trips.  See our top destinations →

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Playa del Carmen incentive trip.

Our client is a world leader in science, with more than 50,000 employees globally. For their President's Club event, the team was looking to create a unique experience for their well-traveled team. They brought in GoGather to create a once-in-a-lifetime event to reward, inspire, and delight attendees.

Inspiration for your next event. From venues to decor, watch the latest tips for your next event.

Gather Gurus Podcast
Dive into all things corporate events, from incentive trips and the significance of branding to enhancing attendee experiences at conferences. Tune in for insightful discussions on how to elevate your events!

Need fresh ideas? Get the insights you need to make your 2026 events incredible. Read it now →

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Leslie Taborga — Director of Business Development & PartnershipsJan 27, 2025, 12:46:29 PM5 min read

8 partnership questions to ask before hiring an event agency.

8 partnership questions to ask before hiring an event agency.
6:03

When you're comparing event agencies, it's easy to focus on past work, creativity, and cost.

What's harder to see from a pitch deck is whether the agency actually has a functioning partner network behind it, and that's often what separates a smooth event from a stressful one.

For GoGather, that network breaks down into eight parts:

Partner network. What it means for you. 
1. High-quality vendors  Access to a curated network of proven, top-tier event vendors.
2. Vetted vendors you can trust  Work with partners who have already demonstrated their reliability.
3. Less time spent sourcing  Skip weeks of researching and comparing vendors.
4. Stronger hotel negotiations  Leverage established relationships to help secure better rates and concessions
5. Greater scalability  Find the right venue and resources for events of different sizes. 
6. Simplified communication Have one team manage venue research, shortlisting, and negotiations.
7. Faster problem-solving Tap into established local relationships to resolve challenges quickly.
8. Less stress for your team Maintain one point of contact across destinations while the agency manages local DMCS.

Strong partnerships form the backbone of exceptional event execution, and here’s why they matter for you as a corporate client.

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Vendor network.

1. Does the agency have vetted partnerships across every vendor category you will need?

Ask this before you sign. An agency's answer tells you whether you'll be sourcing vendors one by one or pulling from a pre-vetted bench.

GoGather's affiliate program covers eight vendor categories, production and A/V, exhibitor services, design and marketing, registration, transportation, promotional products, photography and videography, and specialty services. Each partner is vetted through a formal review process before they're added to the network. Partners like Allfly, GetRegistered, Clarity Experiences, and Kubeworks didn't get on the list by accident; they've proven their capabilities across real GoGather events. If an agency can't name specific vetted partners by category, you're the one gambling on unknown vendors.

2. How were those vendors tested before they made the list?

This question separates agencies with a real vetting process from ones that just have a list of names. Choosing vendors can be a gamble if you’re sourcing them on your own.

An event agency’s partnerships mean the caterer, AV crew, or registration partner on your event has already proven they show up on time and deliver what they promised on other GoGather events, so you're not the one taking the risk on an unknown vendor.

3. Will you be sourcing vendors one at a time, or from one network?

Ask this to gauge how much of the legwork actually falls on your team. Researching and sourcing vendors can be a time-consuming process.

Researching and sourcing vendors individually, a caterer, an AV team, a registration platform, and a photographer, is a time consuming process. With GoGather, you're pulling all of it from one pre-vetted network across eight categories, cutting out the weeks most teams spend comparing vendors before an event. That's the difference between focusing on your goals for the event and getting bogged down in logistical details.

Interested and learning more about our affiliate program? Read more here.

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Hotel Partnerships.

4. Will the agency negotiate rates and concessions on your behalf?

This is worth asking directly, because not every agency treats negotiation as a standing service. GoGather's site selection process ends with a dedicated negotiation phase:

Once you've picked a property, our team works on your behalf to secure the best concessions and rates the venue will offer. These negotiations happen across relationships with major hotel chains and specialty venues, giving you get leverage you wouldn't have negotiating alone on a single event.

5. Can their hotel network scale with your event?

An agency's answer here reveals whether they have real range or just a handful of go-to properties. 

GoGather's hotel relationships span major chains, boutique properties, and specialty venues across event markets worldwide, so whether you're booking a 50-person incentive trip or a 500-person conference, our team can match you to a property built for that scale instead of forcing a one-size-fits-all option.

6. Will you be managing one relationship, or a dozen?

Ask this to understand how much of the coordination burden the agency actually absorbs. Instead of contacting a dozen hotels yourself to compare rates and availability, Our team runs the whole process, goal identification, market ideation, location shortlisting, and negotiation, and reports back with a short list of vetted options. You're making one decision instead of managing a dozen conversations with sales reps in different cities.

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DMC network.

7. How fast can they solve a problem in a city they don't operate in daily?

This question matters because unexpected challenges always come up during event planning and execution, and the agency's local relationships determine how fast they get resolved.

When an agency has strong DMC partnerships, they can quickly call in favors or troubleshoot issues with vendors they trust. That existing relationship means problems get solved in hours, not days, because someone with real local pull is already on it.

8. Will your team need a new local contact every time the event moves?

Ask this if your events travel between cities or countries. Without a DMC network, you'd need a different local contact for every destination, one relationship in Dallas, another in Cabo, another in London. GoGather stays your single point of contact across all of them, managing the local DMC relationships behind the scenes so your team never has to onboard a new destination partner from scratch.

Related: Looking for a partner you can trust? Here are the top 15 best event management companies to check out. 

attendees arriving at incentive trip

Final thoughts.

Partnering with an event agency that has a strong vendor ecosystem is one of the smartest moves you can make when planning your corporate event. It helps ensure quality, reliability, and a stress-free experience. 

When selecting an event agency, ask about their partnerships and the vendors they’ve worked with. Their answers will give you insight into the quality of service you can expect. 

Remember, an agency’s partnerships are a reflection of their professionalism, experience, and ability to deliver excellence, qualities you want on your side when planning your next corporate event.

Talk to GoGather about your next event and see how that partner network applies to your specific event.

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Leslie Taborga — Director of Business Development & Partnerships
15+ years of project management experience in operations and marketing communications.

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