Best locations for a franchise convention.

Where should you host your next franchise convention?

Your location needs to balance accessibility, affordability, and attendee appeal. 

These ten U.S. cities offer exceptional venues, attractions, and amenities to meet your needs. Below, we’ve split the list into well-known and niche locations to consider for your next franchise convention.

Well-known locations for your franchise convention.

Certain cities host conferences for a reason. In fact, you’ve likely hosted your event or attended an event in these markets before. 

Before you write them off as “been there, done that”, consider that these cities have the infrastructure and facilities to host a wider variety of conferences and events.

1. Las Vegas, Nevada

Las Vegas is a classic destination for large conventions. 

With an abundance of hotels, world-class conference centers, and endless entertainment options, it’s no wonder this city frequently hosts franchise events. In fact, several of our clients choose to host their events at properties like Caesars Palace and the Cosmopolitan.

Our hotel recommendations in Las Vegas.

• The Venetian
• Cosmopolitan
• Caesars Palace

Why this city works for franchise conventions: Las Vegas provides unmatched scalability, making it ideal for accommodating large groups and diverse event needs.

What type of event this city is best for: Large conventions with a focus on networking and entertainment.

2. Orlando, Florida

Known for its family-friendly attractions, Orlando offers a mix of leisure and business. Several of our franchise clients host their conventions in Orlando, as it is a draw for franchise owners and their families.

Hotel options in Orlando:

• Hyatt Regency Orlando
• Rosen Shingle Creek
• Hilton Orlando

Why this city works for franchise conventions: Orlando has the family-friendly draw of Disneyworld and Universal Studios. Many franchise conventions invite spouses or even families, meaning franchise owners might see Orlando as a bigger draw (AKA a built-in vacation).

What type of event this city is best for: Events attracting attendees who might bring their families or prefer affordable options.

3. Dallas, Texas

Dallas combines Southern charm with state-of-the-art conference facilities. Its central location makes it ideal for nationwide franchise conventions, and the city boasts excellent dining and entertainment options for post-event networking.

We love hosting events in Dallas and the surrounding cities, and several of our clients revisit the city annually.

Hotel options in Dallas:

• Omni Dallas Hotel
• Hilton Anatole
• The Gaylord Texan

Why this city works for franchise conventions: Dallas’ central location ensures easy access from any part of the U.S., making it convenient for nationwide gatherings. Particularly for franchise companies headquartered in the southern U.S., Dallas is an easy trip.

What type of event this city is best for: Mid- to large-scale conventions prioritizing accessibility.

4. Chicago, Illinois

For franchises headquartered in the Midwest, Chicago is an excellent destination for your convention. It’s central location to the rest of the U.S. make it an easy travel destination, plus the city boasts several great properties for conferences.

Hotel options in Chicago:

• Hyatt Regency Chicago
• The Palmer House Hilton
• The Ritz-Carlton Chicago

Why this city works for franchise conventions: Chicago’s central location and iconic venues make it a great fit for conventions. Its also an easy trip for franchisees located in the Midwest.

What type of event this city is best for: Prestigious conventions that emphasize branding and luxury.

5. Atlanta, Georgia

Atlanta combines affordability with a vibrant cultural scene. With the Georgia World Congress Center and easy connections through Hartsfield-Jackson Atlanta International Airport, this city caters to a range of budgets and event sizes.

Additionally, with Atlanta becoming a major franchise hub, it’s an ideal city to host your convention.

Hotel options in Atlanta:

• Atlanta Marriott Marquis
• The Westin Peachtree Plaza
• Omni Atlanta Hotel at CNN Center

Why this city works for franchise conventions: Atlanta offers a cost-effective solution for large groups without sacrificing quality or attendee experience. It’s a great hub for franchises located in Atlanta or in surrounding states.

What type of event this city is best for: Cost-conscious events with a focus on education and networking.

Niche locations for your franchise event.

There are several cities that are up-and-coming for franchise events, particularly for their destination-as-an-incentive appeal. These cities are still excellent choices for franchise conventions, with perhaps a more upscale or activity-focused agenda.

6. Scottsdale, Arizona

Scottsdale’s warm climate and luxury resorts provide a relaxed atmosphere perfect for smaller, boutique events. The city is known for its top-tier hospitality and scenic desert landscapes, which can add a unique touch to your convention.

One of our clients recently hosted their event in Scottsdale, with a focus on hospitality and luxury.

Hotel options in Scottsdale:

• Fairmont Scottsdale Princess
• Westin Kierland
• The Scott Resort & Spa

Why this city works for franchise conventions: Scottsdale’s combination of luxury and natural beauty creates a relaxing and productive environment for attendees. For companies focused on hospitality, it’s a great way to showcase your values within the space you’re hosting the event.

What type of event this city is best for: Intimate, high-end gatherings focused on relationship-building.

7. Nashville, Tennessee

The lively music scene in Nashville offers a fun and energetic backdrop for your event. The city’s mid-sized conference facilities and growing reputation as a business hub make it a fresh choice for franchise conventions.

Hotel options in Nashville:

• Gaylord Opryland Resort & Convention Center
• The Westin Nashville
• The 1 Hotel Nashville

Why this city works for franchise conventions: Nashville’s unique blend of entertainment and professional venues fosters both fun and productivity. It’s an expensive city, but offers a more unique approach to conferences.

What type of event this city is best for: Mid-sized events with an emphasis on entertainment and local culture.

8. Denver, Colorado

With its breathtaking mountain views and vibrant downtown, Denver is a versatile location. The city’s conference venues and proximity to Denver International Airport make it accessible, while outdoor attractions add appeal for attendees.

Denver is also a great hub for midwestern companies, while offering more outdoor activities than Chicago or Dallas.

Hotel options in Denver:

• Grand Hyatt Denver
• The Westin Denver Downtown:
• Hyatt Regency Denver at Colorado Convention Center

Why this city works for franchise conventions: Denver’s mix of urban convenience and outdoor attractions offers a well-rounded experience for attendees. Franchisees that like more outdoor activities will be more drawn in by the variety that Denver offers.

What type of event this city is best for: Events that blend business with outdoor experiences.

9. Charleston, South Carolina

For a more charming and historic setting, Charleston delivers. The city’s boutique hotels and unique venues, paired with Southern hospitality, create a memorable experience for attendees.

Charleston is also a great alternative to the larger Atlanta market for franchises based in Southern U.S. cities. This is another location that leans into the luxury, hospitality feel for your events.

Hotel options in Charleston:

• Belmond Charleston Place
• The Dewberry Charleston
• Hotel Bennett

Why this city works for franchise conventions: Charleston’s historic charm and boutique offerings make it perfect for creating a personalized attendee experience.

What type of event this city is best for: Smaller, boutique events focused on fostering close connections.

10. San Antonio, Texas

San Antonio offers a mix of history and modern amenities. The River Walk provides a picturesque setting for networking events, while the city’s affordable venues make it a practical choice.

Hotel options in San Antonio:

• Hyatt Regency San Antonio Riverwalk
• The St. Anthony, a Luxury Collection Hotel
• Marriott Rivercenter

Why this city works for franchise conventions: San Antonio’s blend of affordability, history, and charm ensures an engaging and memorable event.

What type of event this city is best for: Cost-effective gatherings with a focus on community and engagement.

Ready to host your franchise convention in one of these cities?

GoGather specializes in sourcing and planning franchise conventions, no matter what city you're looking to visit. Let's talk about how we can take your convention to the next level.