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Reviving a legacy sales kickoff in Puerto Rico.
After years of scaled-down gatherings, a global leader in high-performance roofing solutions wanted to reignite its sales kickoff event. Partnering with GoGather, the company brought more than 300 sales representatives and leaders to Puerto Rico for a week of motivation and celebration.

GoGather hosts events internationally, from large-scale conferences to luxury incentive trips.  See our top destinations →

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Playa del Carmen incentive trip.

Our client is a world leader in science, with more than 50,000 employees globally. For their President's Club event, the team was looking to create a unique experience for their well-traveled team. They brought in GoGather to create a once-in-a-lifetime event to reward, inspire, and delight attendees.

Inspiration for your next event. From venues to decor, watch the latest tips for your next event.

Gather Gurus Podcast
Dive into all things corporate events, from incentive trips and the significance of branding to enhancing attendee experiences at conferences. Tune in for insightful discussions on how to elevate your events!

Need fresh ideas? Get the insights you need to make your 2026 events incredible. Read it now →

Madison Shepherd — Marketing Manager

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Madison Shepherd leads GoGather's marketing and content efforts, and is often on-site at events capturing the moments that show what good event management looks like in practice. She writes about event marketing, attendee experience, and how companies can get more out of their events, from the planning stage through to measuring what worked.

Blog Post by Madison Shepherd — Marketing Manager

Madison Shepherd — Marketing ManagerFeb 7, 2024 8:46:34 PM11 min read

Event planning: overcoming the top 10 challenges.

From budget constraints to attendee engagement and travel logistics, learn how to ...
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Madison Shepherd — Marketing ManagerJan 30, 2024 8:39:41 AM5 min read

The pros and cons of working with an event management agency.

Here’s what you need to consider if you’re wondering whether you should hire an event ...
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Madison Shepherd — Marketing ManagerAug 2, 2023 4:05:07 PM9 min read

10 tips for effective venue sourcing for your next event.

Follow these steps to source a venue that will be perfect for your next event. This ...
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Madison Shepherd — Marketing ManagerJun 29, 2023 4:40:07 PM10 min read

Measuring Event Success: A Comprehensive Guide to Tracking Event KPIs

Key performance indicators (KPIs) are vital to understand the performance of your events. ...
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Madison Shepherd — Marketing ManagerJun 27, 2023 2:14:33 PM10 min read

Company Retreat activities and Ideas that Boost Morale

Company retreats are vital to build connections between your employees and plan for the ...
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Madison Shepherd — Marketing ManagerMay 16, 2023 11:11:10 AM7 min read

The importance of corporate meeting events: Benefits and challenges.

Discover the significance of corporate meetings, explore their benefits and challenges, ...
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Madison Shepherd — Marketing ManagerMay 15, 2023 10:00:00 AM7 min read

Your Guide to Planning Executive Wellness Retreats

Executive wellness retreats are an opportunity to help your executive team relax, ...
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Madison Shepherd — Marketing ManagerApr 12, 2023 5:17:37 PM4 min read

How to Make Your Corporate Event More Eco-Friendly

Events, conferences, and meetings can have a significant impact on the environment. This ...
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Madison Shepherd — Marketing ManagerFeb 15, 2023 11:10:00 AM1 min read

GoGather Expands Team in Latin America and North America

GoGather adds team members in Latin America to support clients hosting events in Latin ...
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Madison Shepherd — Marketing ManagerJan 16, 2023 12:35:00 PM14 min read

Event branding 101: How to make your marketing & event efforts count.

From creating a memorable identity to building connections, learn how to make your events ...
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