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Reviving a legacy sales kickoff in Puerto Rico.
After years of scaled-down gatherings, a global leader in high-performance roofing solutions wanted to reignite its sales kickoff event. Partnering with GoGather, the company brought more than 300 sales representatives and leaders to Puerto Rico for a week of motivation and celebration.

GoGather hosts events internationally, from large-scale conferences to luxury incentive trips.  See our top destinations →

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Playa del Carmen incentive trip.

Our client is a world leader in science, with more than 50,000 employees globally. For their President's Club event, the team was looking to create a unique experience for their well-traveled team. They brought in GoGather to create a once-in-a-lifetime event to reward, inspire, and delight attendees.

Inspiration for your next event. From venues to decor, watch the latest tips for your next event.

Gather Gurus Podcast
Dive into all things corporate events, from incentive trips and the significance of branding to enhancing attendee experiences at conferences. Tune in for insightful discussions on how to elevate your events!

Need fresh ideas? Get the insights you need to make your 2026 events incredible. Read it now →

Madison Shepherd — Marketing Manager

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Madison Shepherd leads GoGather's marketing and content efforts, and is often on-site at events capturing the moments that show what good event management looks like in practice. She writes about event marketing, attendee experience, and how companies can get more out of their events, from the planning stage through to measuring what worked.

Blog Post by Madison Shepherd — Marketing Manager

Madison Shepherd — Marketing ManagerSep 18, 2025 9:15:00 AM6 min read

Top 9 corporate event management companies.

In this article, we’ve outlined the top 9 corporate event management companies that can ...
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Madison Shepherd — Marketing ManagerAug 28, 2025 3:26:16 PM6 min read

Why your production partner should handle your event content, too.

See why bringing content and production together early makes corporate events smoother, ...
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Madison Shepherd — Marketing ManagerJul 28, 2025 3:20:51 PM6 min read

How great event planners avoid burnout and build better conferences.

Discover how top event planners avoid burnout, enhance creativity, and build successful ...
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Madison Shepherd — Marketing ManagerJul 28, 2025 11:37:54 AM5 min read

How to source the right corporate event venue — faster and smarter.

Discover how to efficiently find the perfect corporate event venue that aligns with your ...
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Madison Shepherd — Marketing ManagerJul 28, 2025 11:35:23 AM8 min read

The CEO's playbook for planning impactful corporate events.

Learn how strategic planning and partnership can elevate corporate events, featuring ...
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Madison Shepherd — Marketing ManagerJul 24, 2025 11:35:39 AM5 min read

Cabo isn’t only for incentives: Host your next conference in paradise.

Discover why Cabo San Lucas is a top choice for meetings and conferences, blending modern ...
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Madison Shepherd — Marketing ManagerJun 30, 2025 10:13:19 AM3 min read

Franchise focused, Vegas styled: How GoGather revived a conference.

Discover how GoGather revitalized a franchise conference in Las Vegas, delivering a ...
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Madison Shepherd — Marketing ManagerMay 28, 2025 11:36:06 AM4 min read

Host your incentive trip in Key Largo: See how a franchise company found success.

Host your next incentive trip in Key Largo for a rewarding, flexible experience that ...
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Madison Shepherd — Marketing ManagerMay 28, 2025 11:35:22 AM6 min read

Finding the ROI sweet spot: Why return on experience (ROE) is the metric that matters most.

Learn how strategically increasing your event budget can drive significant business ...
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Madison Shepherd — Marketing ManagerMay 27, 2025 10:13:20 AM4 min read

Bringing back a beloved sales kickoff event with a roar.

Discover how GoGather revitalized a legacy sales kickoff event, overcoming challenges ...
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