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Reviving a legacy sales kickoff in Puerto Rico.
After years of scaled-down gatherings, a global leader in high-performance roofing solutions wanted to reignite its sales kickoff event. Partnering with GoGather, the company brought more than 300 sales representatives and leaders to Puerto Rico for a week of motivation and celebration.

GoGather hosts events internationally, from large-scale conferences to luxury incentive trips.  See our top destinations →

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Playa del Carmen incentive trip.

Our client is a world leader in science, with more than 50,000 employees globally. For their President's Club event, the team was looking to create a unique experience for their well-traveled team. They brought in GoGather to create a once-in-a-lifetime event to reward, inspire, and delight attendees.

Inspiration for your next event. From venues to decor, watch the latest tips for your next event.

Gather Gurus Podcast
Dive into all things corporate events, from incentive trips and the significance of branding to enhancing attendee experiences at conferences. Tune in for insightful discussions on how to elevate your events!

Need fresh ideas? Get the insights you need to make your 2026 events incredible. Read it now →

Madison Shepherd — Marketing Manager

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Madison Shepherd leads GoGather's marketing and content efforts, and is often on-site at events capturing the moments that show what good event management looks like in practice. She writes about event marketing, attendee experience, and how companies can get more out of their events, from the planning stage through to measuring what worked.

Blog Post by Madison Shepherd — Marketing Manager

Madison Shepherd — Marketing ManagerMay 12, 2025 11:00:08 AM7 min read

6 habits of highly effective corporate meetings management teams.

Top corporate meetings management teams work with purpose. In this article we’ll break ...
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Madison Shepherd — Marketing ManagerMay 5, 2025 7:00:00 AM4 min read

What Gen Z wants at conferences: insights from our 2025 survey.

Discover what Gen Z professionals prioritize at conferences, from immersive experiences ...
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Madison Shepherd — Marketing ManagerApr 24, 2025 12:45:00 AM7 min read

Corporate event hot take: Can you host a meaningful event under $500k?

Can you actually pull off an impactful event on a budget under $500,000? In this article, ...
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Madison Shepherd — Marketing ManagerMar 11, 2025 12:30:01 AM6 min read

10 networking formats for when your attendees hate open networking.

In this article, we'll highlight 10 networking formats for when your attendees hate open ...
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Madison Shepherd — Marketing ManagerMar 5, 2025 12:30:00 AM7 min read

6 ways to make your expo booth stand out.

In this article, we’ll outline the three main booth styles we see at trade shows and ...
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Madison Shepherd — Marketing ManagerMar 3, 2025 2:21:58 PM2 min read

The power of fun: creating engaging and meaningful events.

Discover how incorporating fun into event planning helps engagement, builds stronger ...
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Madison Shepherd — Marketing ManagerMar 3, 2025 1:55:02 PM3 min read

Why Las Vegas is the ultimate destination for events.

Discover why Las Vegas is the ultimate destination for corporate events, offering ...
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Madison Shepherd — Marketing ManagerMar 3, 2025 10:50:00 AM2 min read

GoGather announces official partnership with Clarity Experiences.

The GoGather Affiliate Program connects clients with trusted vendors in corporate events. ...
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Madison Shepherd — Marketing ManagerMar 2, 2025 12:30:00 AM7 min read

61.4% of Gen Z say conference sessions are boring—here’s what to do.

In this article, we’ll break down the key things Gen Z attendees look for in a ...
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Madison Shepherd — Marketing ManagerFeb 15, 2025 12:30:00 AM8 min read

How to create incentive events that resonate with future generations.

Discover how to craft incentive trips that resonate with Gen Z by prioritizing memorable ...
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